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| ARTICLE TITLE: What are you losing during a retrenchment? | 04/03/09, 11:25 AM |
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| Author: Mario Botha for Rainmakers |
| What are you losing
during a retrenchment? There is a myriad of emotions that is part of any
retrenchment in the lives of all parties involved. The remuneration packages
offered is in almost all instances do not reflect the actual value and worth of
the retrenched employee and also does not reflect the loss to the company. In
these cases the human capital losses to the company will not be reflected in a
balance sheet. This unfortunate reality is causing great distress to the
company and the long term loss of value to the company is not immediately
realized. It has been calculated that there is an actual 75% loss in company
value during any retrenchments. This has been calculated and researched by
scholarly experts in the field. Intangible assets- those not measured by a company’s
financial system- account for more than 75% of a company’s value. The average
company’s tangible assets- the net book value of assets less liabilities –
represents less than 25% of market value. What’s true for companies is even truer for countries.
Some countries, such as When AT&T announced the retrenchment of 7000
workers on 7 October 2004 it pushed the stock price up by 3%. The perceived
increase in short term profits caused many to buy more stocks without taking
cognizance of the long term (75%) loss in company value. When a company loses 7000 workers
then its value is declining even amidst short term stock price hikes. Similar
examples can be found in the local context but the principle remains the same.
I do not advocate the redundancy of an emergency, last resort approach of
retrenchment but want us to rethink the potential loss to the company and how
to maximise on the actual value residing in our staff. A new approach is needed
even in this current uncertain and fickle economic climate. Even though we
cannot overlook the importance of retrenchments or other methods to curb
companies’ financial losses, we have to look for and implement a hybrid
approach that will maximise the staff value in the company. I want to propose a possible alternative approach
to this current possibility that faces all companies who employ staff of any
amount. An important part of managing staff should include the periodical auditing
of staff value. This is an important recourse for companies who are
not yet faced with the decision to retrench. This is the first step in the
right direction. It is important that we know what we have. The process of
auditing of staff do not have to cut into the profitability of the company as a
concise but concrete survey will provide
the company with the necessary data to make informed decisions. You do not even
have to take the time to start formulating such a survey as our company already
did the hard-work and a copy of it is available upon request. (For a copy email
us at: mailto:brainwaveprojects@live.com?subject=Request%20Survey
or brainwaveprojects@live.com) The second part comes into effect when the company
has no recourse but to retrench then cognizance should be taken of the staff
value and look at how to capitalise on the staff value. In most cases pay-outs
ranging into hundreds of thousands of rand occur which the company has more or
less no say however how it will be spend. What if the company take the time to
provide those who will retrench with the training, expertise and back-up to
venture out into their own? This can be achieved if the company already have on
file the staff value audits – this will give the company the data needed such
as the staff member’s strengths, weaknesses, etc. A business plan around the
person’s strength can be developed. Some of the money paid out can be used for
the start-up and the company providing guarantees in the form of
soft-financing. Not only will the company contribute to the enterprise
development agenda of the South African government but will also create jobs by
empowering entrepreneurs. The possibilities of this hybrid approach are
numerous. I know that the content in this letter make it sound too simple and I
agree there exist other factors that need to be considered but the underlying
fact is that it is possible. Copyright - Mario Botha 3 April 2009 |
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